Having a long-tail keyword strategy has always been an undertaking that numerous SEOs try to avoid. Most of them think that it is too time-consuming hence a waste of time; it also uses up a lot of their hard-earned money. It’s perfectly understandable because it is known that long-tail keywords have low search volume, and it is not just worth the effort.
The incorrect application of canonical tags might be ruining your past and current SEO efforts. This is because the use of canonical tags is a widely known advanced SEO technique/strategy for dealing with duplicate content or a page that is accessible through multiple URLs. So, if you do not know how to properly use a canonical tag, then you are definitely putting your SEO in danger.
SEO Specialists should be able to adapt to Google’s changes on the fly. I’m not exaggerating when I say that for SEO, you either adapt or you die. I can’t stress how crucial it is for any SEO to be ready to accept any changes in the industry and to always be informed on the regular updates that any search engine releases.
Difficult would not even suffice to describe how hard it is to outrank websites that create comparisons and lists on a specific topic. For most, competing with comparison sites for the top spot in the SERPs (Search Engine Results Pages) may sound like an impossibility, but I am here to tell you that it’s not as impossible as you might think. It might feel as though you can never outrank these kinds of websites, but that is not always the case.